The Making of You

Packaging & Print

Snowgoose is songwriting duo Anna Sheard
and Jim McCulloch, backed by a veritable list of Scottish indie gliteratti that includes members
of Teenage Fanclub, Belle & Sebastian and Arab Strap, among others. Described as ‘tracing a line through 60s West Coast psychedelia and early 70s folk-rock’, The Making of You is the long awaited follow-up to Snowgoose’s debut album, 2012’s Harmony Springs, released on the Glass Modern record label.

A design approach was developed based on original woodcut prints by singer Anna Sheard and applied to artwork for the album’s physical formats, as well as informing the broader visual language for the band. The 12-inch makes use of a vibrant translucent coloured vinyl and eager fans that bought the release early via Glasgow’s legendary Monorail Music were also treated to a special limited edition signed risograph print, in zingy fluorescent orange.


Woodcut & Creative Direction: Anna Sheard
Art Direction & Design: Ryan R Thompson